Looking to enhance your business with mobile apps? Here are 5 kinds of trending apps to keep you up to date.
It is becoming increasingly important for companies to stay up-to-date with trending apps. In the current state of the market, mobile apps are enhancing businesses. Just last year, mobile app revenue stood at about $88.3 billion.
Both big and small businesses need mobile apps. That’s because more people are using smartphones to access the internet. The benefits of mobile apps for business include:
- Boosting your visibility
- Helping you connect with customers directly
- Providing value to customers
- Growing your brand
To get these benefits, you’ll need to know about the different types of trending apps.
Read on to learn more.
Types of Trending Apps
Mobile usage surpassed desktop use in 2014. Thus, companies had to come up with new strategies for reaching this different market. Now, the mobile app industry is changing how companies do their business.
Here are five types of trending apps your company should know about:
1. Location-Based Apps
Businesses can use location-based services (LBSs) to provide a host of features. Most often, people use these services in social networking. They can help users find places with fun activities such as parties.
In other cases, LBS provide security features, locational data, and information. For example, how to find the nearest ATM. These apps allow E-commerce companies to provide deals and offers based on location.
2. Internet of Things (IoT) Apps
Technology companies have not given up on implementing the IoT concept. This concept involves connecting every piece of tech in a room. Once done, you can control everything from a central device.
Examples of IoT include regulating temperature, accessing multimedia devices, and controlling the lighting.
With these types of apps, you can control the office environment. You can also share data in the office seamlessly.
3. Mobile Payment Apps
Mobile payment apps are making it easier for users to make purchases. Users can access shopping apps and browse for the products they want. Once complete, the payment apps provide a secure platform for buying the products.
Near-Field Communication (NFC) is also changing how people do their shopping. Customers download payment apps like Android Pay. These apps provide a tap-to-pay system for paying at the counter.
4. Business Security Apps
There is always the risk of a company’s important data leaking to the media or public. The data could be a list of customers, copyrighted materials, or financial information.
Installing mobile security apps creates a firewall for your information. These apps scan for viruses and adware that may try to steal your data.
Other apps provide password managing and folder locking ability. This means you can hide important information without fear it will leak.
5. Cloud-Based Apps
Using cloud technology is now almost part of any business. Even point-of-sale systems are integrating with the cloud. Other cloud computing software includes Microsoft Office 365, Google Apps, and Customer Management.
The most common use of the cloud is for storage. It means companies have a safe backup of their data in case their physical storage machines fail. It also gives employees access to information from any location.
Learn More About Software Development
Keep up with the latest trending apps. This will ensure your business continues growing and getting new opportunities for innovation.
Contact us to learn more about software development.